Senco Gold & Diamonds opened its sixth Mumbai store on March 30, 2026, at Sky City Mall, Borivali, inaugurated by Wamiqa Gabbi, expanding Maharashtra presence to nine outlets.

Senco Gold & Diamonds introduces a Gudi Padwa jewellery collection in March 2026 across India, featuring traditional Maharashtrian designs and limited-period discounts to drive festive jewellery purchases and retail demand.

Senco Gold & Diamonds launched the ‘Shape of You’ AI application on March 5, 2026, introducing a face-shape based jewellery styling tool across select showrooms and the Senco app ahead of Women’s Day.

Senco Gold & Diamonds has launched its ‘Elements of Love’ campaign in February 2026 across India, introducing a Valentine’s-focused diamond jewellery edit aimed at seasonal gifting demand.

Senco Gold & Diamonds on February 2, 2026 in Kolkata launched ‘The Shape of You’, introducing face-shape analysis in stores and its app to guide jewellery selection decisions.

Senco Gold & Diamonds opened its first Ambikapur store on January 27, expanding to four outlets in Chhattisgarh, to increase retail reach across Surguja and surrounding regional jewellery markets.

Senco Gold & Diamonds received IAGES accreditation across over 100 stores pan India on January 21, 2026, aligning operations with the association’s Code of Conduct to strengthen accountability and consumer confidence.

Senco unveils its new 'Vivaah' Wedding Collection, blending heritage craftsmanship with contemporary bridal aesthetics, supported by a nationwide campaign starring Kiara Advani and special festive offers for wedding-season shoppers.

Senco Gold & Diamonds strengthens its Jharkhand footprint with a new 5,500 sq. ft. Hazaribagh store, offering signature gold, diamond and platinum collections alongside an immersive retail experience tailored to local customers.

Senco Gold & Diamonds announces a special ‘Infinity Abundance’ campaign from November 5-11, offering exclusive cashback on gold and attractive discounts on diamonds, inspired by the prosperity and manifestation energy associated with the 11:11 date.

Festive demand during Diwali and Dhanteras propels Senco Gold & Diamonds to its highest monthly sales ever, overcoming record gold prices with strong design-led collections, positive sentiment, and strategic offers.

Consumers opt for budget-friendly karatage, digital payments, and meaningful purchases over quantity

Senco Gold & Diamonds launches festive campaign with Kiara Advani for the launch of the ‘Shagun Collection’ this Dhanteras

Senco Gold & Diamonds has unveiled its latest campaign and collection — “Elements of Nature” — featuring brand ambassador Kiara Advani.